Now that October has arrived we are on a downhill slope with 2018 quickly approaching. Not only is our new year upon us but so is the most festive time of the year, the holidays. Are you prepared for the holidays? Have you begun to contemplate your holiday marketing strategy? What about scheduling your social media posts and campaigns for the holiday season? If you have a product or service that is certainly profitable at this time of the year, you should already have your plan.
For the next couple of weeks, I will be sharing some ideas to help put together some marketing ideas and learn how to target your audience, create blog posts that attract readers as well as maintaining a better social media presence. It is my goal to help you propel yourself towards 2018 with a clear marketing plan by giving some ideas for holidays marketing.
Here are a couple ideas to help get you started on your plan.
It isn’t very traditional to hold a Harvest sale but just the thought of creating some excitement about your product/service
Offer A Black Friday/Small Business Saturday/Cyber Monday Sale
This is the day after Thanksgiving in America. (Friday) the following Monday is Cyber Monday. Definitely, hold a sale this weekend. Drop hints about what your sale item will be, but don’t announce it until that weekend. If you want, start the sale the day before Thanksgiving.
[bctt tweet=”Get Ready for 2017 Holiday Season with a Marketing plan. https://goo.gl/smrvm5″ username=”@webpres”]
A December Sale
Offering a sale during Thanksgiving weekend is a great way to kick off holiday sales, but there are lots of people out there who wait until closer to the holiday to actually shop. So, that means offering a December sale! You can offer a sale on a particular item, free shipping on orders more than $50, a set percentage off all items (like 20%), or a special “holiday bundle” package.
The Post Holiday Sale
People are always looking for a good deal after the holiday. They have spent money on others and now they are ready to shop for themselves! Again, you can base this promo on any number of ideas, such as the ones listed above.
As always focus on your niche. Check out some of their trending holiday items or tasks. Anything you can possibly assist with can be marketed towards them. In our next post, we will have a holiday marketing planner to offer more ideas and get the ball rolling to wrap up a successful 2017./
Selling a book this holiday? This is the perfect time for a blog tour. Feel free to follow up with me if you have any questions about marketing your book or need direction in starting in starting your blog tour.